Artikel 2016
Long-haul low-cost air services: revealing key competitive features of airline within airline strategy
Autoren / Herausgeber: Matus Materna, Anna Tomova
Veröffentlicht in: Ekonomiczne Problemy Usług
In this paper, we reveal which elements of business models typical for low-cost carriers and full-service network carriers were used by Norwegian and AirAsia X to enter markets with long-haul services. Our findings show that the long-haul low-cost operation which was realized as …
DOI: 10.18276/epu.2016.124-12 · ISSN: 1896-382X