Artikel 2018
The impact of reviews on the internet on the financial results of a hotel company
Autoren / Herausgeber: ANDRZEJ MATEUSZ WAJDA, SIMONE PUORTO
Veröffentlicht in: Ekonomiczne Problemy Turystyki
This article reviews theoretically the impact of opinions about a hotel on the Internet on the financial results of a hotel company. The paper includes an overview of literature focused on hotel business and the reputation management concept which influence the decision-making pr…
DOI: 10.18276/ept.2018.4.44-05 · ISSN: 1644-0501