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Rozdział 2025

ASSESSMENT OF THE USE OF MODERN ONLINE COMMUNICATION TOOLS BY UNIVERSITIES TO SHAPE THEIR IMAGE IN THE PERCEPTION OF STUDENTS

Autorzy / redaktorzy: Mateusz Juźwik

Publikacja nadrzędna: Intelligent Management and Artificial Intelligence: Trends, Challenges, and Opportunities, Vol.1

Purpose: This study evaluates how internet‑based communication tools shape higher‑education institutions’ images from students’ viewpoints, identifying the most potent instruments and contrasting perceptions between public and non‑public universities within intelligent management…

DOI: 10.18276/978-83-8419-028-9-31 · ISBN: 978-83-8419-028-9