Artikel 2018
Selected areas and methods of applying the concept of working consumer at a company
Autoren / Herausgeber: Anna Szwajlik
Veröffentlicht in: European Journal of Service Management
This article presents theoretical deliberations on the concept of working consumer, and attempts to describe and translate the theoretical assumptions of the presented concept into practical aspects within the functioning of an organization. The first part of the article describe…
DOI: 10.18276/ejsm.2018.25-38 · ISSN: 2450-8535