Article 2016
Analiza skuteczności prezentacji produktów w systemie sprzedaży B2B na przykładzie dystrybutora artykułów technicznych
Authors / editors: Mieczysław Pawłowski
Published in: Studia Informatica Pomerania
The author investigates the issue of the preference in product presentation for B2B customers in specialized internet shop. Literature review includes current state of eCommerce business market in Poland and globally as well as selected papers focused on product presentation in i…
DOI: 10.18276/si.2016.41-04 · ISSN: 2451-0424