Article 2018
Authors / editors: Anna Gardzińska
Published in: European Journal of Service Management
Tour operators are important players in the tourism market in regards to the provision of organization and brokerage services. The business activity of tour operators must be adapted to the new legal provisions that entered into force at the beginning of July 2018. On the one han…
DOI: 10.18276/ejsm.2018.28/2-19 · ISSN: 2450-8535
Article 2018
Authors / editors: Tomasz Szopiński
Published in: Marketing i Zarządzanie
The internet plays a special role in the process of searching for information on tourist services. Consumers may easily compare prices of tourist services and read the opinions of others about selected service providers. However, the internet may also be a source of disinformatio…
DOI: 10.18276/miz.2018.52-20 · ISSN: 2450-775X
Article 2018
Authors / editors: Aleksander Panasiuk
Published in: Ekonomiczne Problemy Usług
The article presents the issues of substitutability of the tourism market with industry markets. The basic scope of substitution covers the tourism market with other leisure markets. At the outset, the issues of: the functioning and structure of the tourism market were presented.…
DOI: 10.18276/epu.2018.130-10 · ISSN: 1896-382X
Article 2017
Authors / editors: Monika Śpiewak-Szyjka
Published in: European Journal of Service Management
Positive influence of tourism activity on health and well-being of elderly people is undeniable, but tourism offer aimed at specific needs and abilities of this market section is relatively limited, although seniors constitute a growing and — as a result — more and more importan…
DOI: 10.18276/ejsm.2017.24-09 · ISSN: 2450-8535
Article 2017
Authors / editors: Zygmunt Kruczek, Kinga Cieszkowska
Published in: Ekonomiczne Problemy Turystyki
The aim of the study was to evaluate the usefulness of the method of Mystery Shopping (MS) in the evaluating of the quality of tourism products and services. The article pointed out the advantages and disadvantages of this method and its current application documented in the lite…
DOI: 10.18276/ept.2017.2.38-04 · ISSN: 1644-0501
Article 2016
Authors / editors: Eleonora Gonda-Soroczyńska
Published in: Ekonomiczne Problemy Turystyki
Balneological services represent basic services in Polish spa and health resorts (44 urban and rural spas). Along with them the so-called complementary services are also provided. However, in the course of the recent several years the significant role has been and most probably w…
DOI: 10.18276/ept.2016.3.35-13 · ISSN: 1644-0501
Article 2015
Authors / editors: Izabela Michalska-Dudek
Published in: European Journal of Service Management
The purpose of the hereby study is to discuss models presented in the subject literature and reflecting the customer loyalty development process, identifying the explanatory variables applied in these models, as well as specifying the ones which can be subject to verification in …
DOI: 10.18276/smt.2015.16-09 · ISSN: 1898-0511