Article 2024
Authors / editors: Olgierd Sroczyński
Published in: Studia Paradyskie
In contemporary popular concepts concerning the development of artificial intelligence, it is assumed that if a program/model provides answers or operates in a manner similar to humans, then it can be considered to have achieved human-level capability. Unfortunately, such criteri…
DOI: 10.18276/sp.2024.34-18 · ISSN: 0860-8539
Article 2019
Authors / editors: Olgierd Bogucki
Published in: Acta Iuris Stetinensis
Can we talk about justice in the interpretation of law? The aim of the article is to justify positive answer to this question and closer explication of the meaning (or rather meanings) of this answer. This aim is implemented by method of conceptual analysis – analysis of the main…
DOI: 10.18276/ais.2019.26-01 · ISSN: 2083-4373
Article 2017
Authors / editors: Olgierd Witczak
Published in: Studia i Prace WNEiZ US
The article analyses the phenomenon of interaction in the process of marketing communication. Indicated on theoretical concepts (the paradigm of the network, symbolic interactionism, relationship marketing), which can be analytical area in explaining and describing the issues of …
DOI: 10.18276/sip.2017.48/2-08 · ISSN: 2450-7733
Article 2016
Authors / editors: Katarzyna Hebel, Olgierd Wyszomirski
Published in: Problemy Transportu i Logistyki
The study on transportation postulates regarding the urban travels in Gdynia is based on 30 years of experience. At that time 14 rounds of marketing research organized by the Department of Transportation Market of University of Gdansk (formerly the Department of Transport Economi…
DOI: 10.18276/ptl.2016.35-06 · ISSN: 1644-275X
Article 2016
Authors / editors: Olgierd Witczak
Published in: Studia i Prace WNEiZ US
The article is aimed at identifying variables used to measure involvement towards the brand in social media. Text describes the potential of social media in the scope to intensify the involvement of consumers in brand communication activities. Presented complex nature of the phen…
DOI: 10.18276/sip.2016.43/2-35 · ISSN: 2450-7733
Article 2015
Authors / editors: Maciej Mitręga, Olgierd Witczak
Published in: Marketing i Zarządzanie
This paper aims at identifying the meaning and business importance of scientific productivity management at universities. The paper presents case study of two universities with regard to instruments leveraging scientific productivity. Comparison of two systems developed at two un…
DOI: 10.18276/pzfm.2015.41/1-33 · ISSN: 1509-0507
Article 1982
Authors / editors: Olgierd Cieszyński, Marian Erenc
Published in: Przegląd Zachodniopomorski
ISSN: 0552-4245