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Article 2016

Ocena transgranicznego ruchu turystycznego na pograniczu polsko-czeskim na przykładzie Euroregionu Śląsk Cieszyński

Authors / editors: Izabela Gąsior, Michał Żemła

Published in: Ekonomiczne Problemy Turystyki

Creating a transborder tourist regions within the Euroregions is a complex and difficult problem, and an example of an area with great potential is the Polish-Czech border region. The article presents an analysis of the behavior and preferences of visitors to Śląsk Cieszyński Eur…

DOI: 10.18276/ept.2016.3.35-26 · ISSN: 1644-0501

Article 2016

Effectiveness of reciprocal rule in tourism: evidence from a city tourist restaurant

Authors / editors: Anastasiya Gladka, Michał Żemła

Published in: European Journal of Service Management

The paper concerns the phenomena of reciprocal exchange which is know in social relations since ages and also used in business relations. Reciprocity is also a popular tool in tourism business. Presented research were conducted in a form of experiment in one of restaurants in Cra…

DOI: 10.18276/ejsm.2016.17/1-08 · ISSN: 2450-8535