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European Journal of Service Management

Wcześniej: Zeszyty Naukowe Uniwersytetu Szczecińskiego. Service Management

Business Intelligence systems in SMEs

DOI: 10.18276/ejsm.2018.27/2-50
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Abstrakt

The aim of the article is a presentation of the business intelligence systems for the sector of small and medium enterprises. The first part of the article contains an overview of the basic concepts related to Business Intelligence systems that allow a better understanding of the basic properties of BI techniques and allow their use in the SMEs. The second part of the paper contains a description of the stages of the Business Intelligence system implementation in the small and medium enterprises, using free applications available on the market. The proposed concept provides a starting point for further, in-depth reviews of building a competitive advantage in the market with Business Intelligence systems in SMEs.
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Bibliografia

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