Article 2018
Authors / editors: Agata Opolska-Bielańska
Published in: Marketing i Zarządzanie
Human resource management has been modified over the years. A changing group of employees expects new forms of motivation to work. Commitment to the entrusted task requires the employer to create appropriate physical and mental facilities. The implementation of the corporate soci…
DOI: 10.18276/miz.2018.51-31 · ISSN: 2450-775X
Article 2018
Authors / editors: Jakub Swacha, Artur Kulpa, Tomasz Zdziebko
Published in: Studia i Prace WNEiZ US
Gamification involves the use of design elements specific to games in contexts other than games. One of the very promising areas for its use are tourist attractions, where it can be used to increase the motivation to make a visit, bring visitors’ attention to specific exhibits, i…
DOI: 10.18276/sip.2018.54/2-08 · ISSN: 2450-7733
Article 2017
Authors / editors: Iwona Czerska
Published in: Marketing i Zarządzanie
The purpose of this study is an attempt to capture the essence of gamification of the workplace as an innovative method of motivating employees. A type of research methodology is the analysis of literature and websites presenting gamificated incentive programs. Elements of gamifi…
DOI: 10.18276/miz.2017.47-23 · ISSN: 2450-775X
Article 2016
Authors / editors: Iwona Czerska
Published in: Marketing i Zarządzanie
The objective if the article is an attempt to apprehend the essence of gamification as a management tool of the consumer involvement. The used research methodology is the analysis of literature and websites presenting gamification programs. Gamification application areas are disc…
DOI: 10.18276/miz.2016.45-25 · ISSN: 2450-775X
Article 2016
Authors / editors: Jakub Swacha
Published in: Studia Informatica Pomerania
Gamification, as a form of inducing intrinsic motivation by using elements characteristic for games, is gaining more and more interest in educational institutions and among teachers. Notwithstanding the increasing number of available gamification textbooks, its practical implemen…
DOI: 10.18276/si.2016.39-10 · ISSN: 2451-0424
Article 2016
Authors / editors: Agnieszka Widawska-Stanisz
Published in: Studia i Prace WNEiZ US
The goal of this work was presenting the idea of gamification and the possibilities of using it in the management of relations with the purchasers of sport – leisure services. Taking into account current research results, considering the forms of spending free time, pro –healthy …
DOI: 10.18276/sip.2016.43/2-34 · ISSN: 2450-7733
Article 2015
Authors / editors: Jakub Swacha
Published in: Studia Informatica Pomerania
The paper addresses the issues of implementing gamification in e-learning courses in the context of participant type diversity. It lists the key elements shared by games and education, describes how they can be implemented in e-learning, explains the typology of gamified system u…
DOI: 10.18276/si.2015.38-13 · ISSN: 0867-1753