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Article 2017

Questions of Modernity and Postcoloniality in Modern Indian Theatres: Problems and Sources

Authors / editors: S Satish Kumar

Published in: Rocznik Komparatystyczny

This essay seeks to address both the category and phenomenon of modern Indian theatres. While the rise of the theatre in India was tied to the cultural forces of colonization, however, very early on in the history of Indian language theatres, we see practitioners struggling to de…

DOI: 10.18276/rk.2017.8-10 · ISSN: 2081-8718

Article 2016

Zwyczaje komunikacyjne klientów i poszukiwanie nowoczesnych form promocji na rynku kultury

Authors / editors: Wioletta Krawiec, Kamila Szymańska

Published in: Marketing i Zarządzanie

The objective of the article is to identify the expectations of the customers of the theatrical institutions towards the use of traditional and modern forms of promotion, including the channel of communication and content of the messages. The basis for empirical studies is provid…

DOI: 10.18276/miz.2016.45-15 · ISSN: 2450-775X