Article 2015
Znaczenie szlaku jako produktu turystycznego w kreowaniu wizerunku regionu
Authors / editors: Mariola Łuczak
Published in: Marketing i Zarządzanie
The Industrial Monuments Route is an excellent example of a well-prepared tourism product, which positively influences creation of Silesia’s image by attracting more and more fans of the industrial legacy. It also changes the awareness of the local community, who spots the chance…
DOI: 10.18276/pzfm.2015.40-02 · ISSN: 1509-0507