Annales Neophilologiarum

ISSN: 1734-4557     eISSN: 2353-2823    OAI    DOI: 10.18276/an.2015.9-01
CC BY-SA   Open Access 

Issue archive / 9 (2015)
Alcune considerazioni sulle metafore della crisi economica nella stampa italiana on-line
(Some considerations on the metaphors of the economic crisis in the Italian press on-line)

Authors: Edyta Bocian
Uniwersytet Szczeciński, Wydział Filologiczny
Keywords: language of journalism economy conceptualization metaphor
Data publikacji całości:2015
Page range:20 (5-24)
Cited-by (Crossref) ?:

Abstract

This article aims to examine the conceptualization of the economic crisis in journalistic language. To analysis were submitted 192 articles published in the months of May, June and July of 2012 in the Economy section of the newspaper Libero in the online version. In the analysis, the author resorts to the cognitive theory of metaphor of Lakoff and Johnson, in particular to the concept of source and target domain, but also to the distinction between the conceptual and the linguistic metaphor. In general, it is revealed that the crisis is conceptualized predominantly negative, through the concepts of war, disease and natural disasters, there are, however, the more neutral source domains (eg, kitchen, football, container). Among the linguistic metaphors met the author has found metaphors structural, spatial and ontological, but also the metaphorical names and metaphors created ad hoc. Finally, there was presented the cases of the intersections between the conceptual metaphors, as well as two mechanisms of strengthening. Generally, the metaphor has proven to be a tool of considerable importance on the cognitive level.
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