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Results for “Big data”: 15.

Chapter 2025

LARGE DATABASE OF AIS VESSEL TRAFFIC FOR SMART DECISION-MAKING BASED ON AI IN SHIPPING COMPANIES

Authors / editors: Ernest Czermański, Aneta Oniszczuk-Jastrząbek, Janusz Przewocki, Jakub Neumann, Tomasz Borzyszkowski, Elzbieta Szaruga, Michał Pluciński

Published in: Intelligent Management and Artificial Intelligence: Trends, Challenges, and Opportunities, Vol.2

Purpose: This study aims to assess the effectiveness of Principal Component Analysis (PCA) in identifying anomalies and improving data quality in AIS (Automatic Identification System) datasets used for maritime monitoring and decision-making. Need for the study: AIS plays a cr…

DOI: 10.18276/978-83-8419-053-1-29 · ISBN: 978-83-8419-053-1

Chapter 2025

IMPACT OF ARTIFICIAL INTELLIGENCE ON CUSTOMER EXPERIENCE MANAGEMENT

Authors / editors: Anna Szwajlik

Published in: Intelligent Management and Artificial Intelligence: Trends, Challenges, and Opportunities, Vol.1

Purpose: The digital technology revolution has greatly changed how companies interact with their customers, which is directly related to the company's probability and durability. As a result, companies are constantly looking for new ways to improve customer experiences and engage…

DOI: 10.18276/978-83-8419-028-9-10 · ISBN: 978-83-8419-028-9

Article 2018

Smart Supply Chain – challenges of information-driven management

Authors / editors: Marzena Frankowska, Katarzyna Nowicka

Published in: European Journal of Service Management

Smart Supply Chain is the answer to challenges of the Fourth Industrial Revolution (Industry 4.0). It uses features, mechanisms and technologies essential to integrate the whole system, that is Smart Industry, in an end-to-end perspective, namely taking into account all links tha…

DOI: 10.18276/ejsm.2018.25-11 · ISSN: 2450-8535

Article 2018

Podejście do prywatności wśród studentów polskich uczelni – badanie porównawcze

Authors / editors: Jędrzej Wieczorkowski, Malwina Popiołek

Published in: Ekonomiczne Problemy Usług

The paper contains the results of author's survey study. The aim of the study was to find out what are the students' perception and attitudes towards privacy (especially in the context of new methods of private and personal data processing). The article presents the differences b…

DOI: 10.18276/epu.2018.131/2-30 · ISSN: 1896-382X

Article 2018

Open data business model: innowacyjne aspekty projektowania modeli biznesu

Authors / editors: Marek Jabłoński

Published in: Studia i Prace WNEiZ US

The aim of the article is to present the assumptions of conceptualization and operationalization of the business model design process based on the assumptions of the Open Data concept. It also indicates trends in the development of this problem and their implications for shaping …

DOI: 10.18276/sip.2018.52/2-03 · ISSN: 2450-7733

Article 2017

Big data w procesie zarządzania firmą

Authors / editors: Przemysław Dembowski

Published in: Studia Informatica Pomerania

The main subject of this article is the phenomenon of Big Data. Author would like to present general information about Big Data, as well as where and how it is used. Also discussed will be problem generated by increased flow of information which increased over last few years, and…

DOI: 10.18276/si.2017.46-01 · ISSN: 2451-0424

Article 2017

Znaczenie big data w statycznej i dynamicznej koncepcji efektywności ekonomicznej

Authors / editors: Sławomir Czetwertyński

Published in: Studia Informatica Pomerania

This article is an attempt to consider the potential opportunities that generate Big Data in the theoretical concept of economic efficiency. The discourse has been based on two different approaches to efficiency: static and dynamic. In both approaches has been considered how the …

DOI: 10.18276/si.2017.45-01 · ISSN: 2451-0424

Article 2017

Wykorzystanie big data w procesach decyzyjnych przedsiębiorstw

Authors / editors: Magdalena Kalińska-Kula

Published in: Marketing i Zarządzanie

In the 21st century, the need for continuous collecting and processing of large amounts of data becomes everyday business. Most companies in the world, regardless of the size, profile and financial resources, acquire information they need to the decision-making process, while get…

DOI: 10.18276/miz.2017.48-13 · ISSN: 2450-775X

Article 2017

Rodzaje Big Data i ich wykorzystywanie w strategiach marketingowych

Authors / editors: Grażyna Golik-Górecka

Published in: Marketing i Zarządzanie

The present and future of marketing is based on data analytics, which has become the motive for taking up the topic of the paper. The Big Data becomes the basis for business and digital marketing; therefore their potential should be used. Implementation of analytics in the proces…

DOI: 10.18276/miz.2017.49-04 · ISSN: 2450-775X

Article 2017

Marketing innowacyjny e-usług

Authors / editors: Zbigniew Chłopek

Published in: Ekonomiczne Problemy Usług

The base of article is to show how big changes are made in last two decades in ways of conununicate with client. The institute of traditional marketing need to be totally transform and adapted to new reality. Success of company is to predict customer needs. Nowadays internet and …

DOI: 10.18276/epu.2017.126/2-04 · ISSN: 1896-382X

Article 2016

Big Data: nowe wyzwania a zmiana kultury organizacji

Authors / editors: Rafał Tuziak

Published in: Opuscula Sociologica

The article presents Big Data as a procedure of gathering, storing and using in business enterprises (especially in the sector of financial markets) quickly growing sets of data, which come from various places within an organisation and from other sources, among other things from…

DOI: 10.18276/os.2016.2-03 · ISSN: 2299-9000

Article 2016

The cloud computing technology for future digital transport in Europe

Authors / editors: Jolanta Joszczuk-Januszewska

Published in: Problemy Transportu i Logistyki

The Internet and digital technologies are transforming our world – in every walk of life and in every line of business. Europe must embrace the digital revolution and open up digital opportunities for people and businesses. That is why the European Commission has set the creation…

DOI: 10.18276/ptl.2016.34-12 · ISSN: 1644-275X

Article 2016

Big data w analizie zagrożeń bezpieczeństwa narodowego

Authors / editors: Tomasz Protasowicki, Jerzy Stanik

Published in: Ekonomiczne Problemy Usług

The paper presents a generic model of a platform intended for the exchange of threat-related data between the participants of the NSS of RP. The system proposed will allow the use of modern IT methods and tools so as to provide an all-inclusive support to decision-making processe…

DOI: 10.18276/epu.2016.123-26 · ISSN: 1896-382X

Article 2015

Big data koniecznością współczesnego marketingu

Authors / editors: Magdalena Graczyk-Kucharska

Published in: Marketing i Zarządzanie

The objective of the paper is to show the definition of Big Data and to present the areas of using Big Data by modern marketer. Big Data is the source of information that contributes not only the support of current decision of organization but primarily that allows predicting the…

DOI: 10.18276/pzfm.2015.41/2-22 · ISSN: 1509-0507

Article 2015

Kluczowe trendy dla budowania biznesu w branży big data

Authors / editors: Ireneusz Miciuła, Krzysztof Miciuła

Published in: Studia Informatica Pomerania

The article presents the essence of big data in the modern economy and an analysis of the electronic key trends existing today for building a business in this industry. The article presents the importance and impact of the use of services on the basis of big data and processes in…

DOI: 10.18276/si.2015.36-04 · ISSN: 0867-1753