Article 2025
Authors / editors: Aleksandra Szymańska
Published in: Autobiografia Literatura Kultura Media
The author of the article offers an interpretation of Marta Markiewicz’s Bez alko i dragów jestem nudna through the lens of language and narrative form. This analytical perspective reveals that the construction of the recovery story is based on the affirmative internalization of …
DOI: 10.18276/au.2025.2.25-07 · ISSN: 2353-8694
Article 2019
Authors / editors: Anna Wieczorek-Szymańska
Published in: Studia i Prace WNEiZ US
The aim of the article is to present the idea of talent management (basing on the literaturę review) and to analyze it in a practice (using the method of case study). In a theoretical part the author discusses different definitions of talent, talent management together with its p…
DOI: 10.18276/sip.2019.56-12 · ISSN: 2450-7733
Article 2018
Authors / editors: Anna Wieczorek-Szymańska
Published in: Studia i Prace WNEiZ US
The aim of the article is to describe the relationship between diversity management in organization and its financial performance. The paper is based on the literature review. The research sample includes the quality papers retrieved from the Web of Science Core Collection databa…
DOI: 10.18276/sip.2018.52/1-10 · ISSN: 2450-7733
Article 2018
Authors / editors: Agata Gniadkowska - Szymańska, Monika Bolek
Published in: Finanse, Rynki Finansowe, Ubezpieczenia
Purpose – The purpose of the article is to present the principles of assessment of the economic condition and financial liquidity of enterprises on the capital market in the light of the Bankruptcy Law.
Design/Methodology/approach – The article is a theoretical approach in which…
DOI: 10.18276/frfu.2018.91-01 · ISSN: 2450-7741
Article 2017
Authors / editors: Elżbieta Jadwiga Szymańska
Published in: Problemy Transportu i Logistyki
The purpose of the study was to characterize supply chains in selected meat markets. Literature studies,
data from the Central Statistical Office (GUS) and reports from the Ministry of Agriculture and Rural
Development (MARD) were used in the p…
DOI: 10.18276/ptl.2017.39-11 · ISSN: 1644-275X
Article 2017
Authors / editors: Kamila Szymańska
Published in: Marketing i Zarządzanie
The objective of the paper it the analysis of the appropriateness of the using of the overt observation method in the study of customer’ behaviour at the point of sale. The usage of observation is justified in the case of routine and short-term behaviour, which is highly dependen…
DOI: 10.18276/miz.2017.49-03 · ISSN: 2450-775X
Article 2016
Authors / editors: Marian Niedźwiedziński, Halina Klepacz, Kamila Szymańska
Published in: Marketing i Zarządzanie
The objective of the article is to present the most important components and functions of a personal brand and the process and principles of its building in social media. Proper brand image may indeed affect the situation of the individual in the labor market and establish new bu…
DOI: 10.18276/miz.2016.45-30 · ISSN: 2450-775X
Article 2016
Authors / editors: Wioletta Krawiec, Kamila Szymańska
Published in: Marketing i Zarządzanie
The objective of the article is to identify the expectations of the customers of the theatrical institutions towards the use of traditional and modern forms of promotion, including the channel of communication and content of the messages. The basis for empirical studies is provid…
DOI: 10.18276/miz.2016.45-15 · ISSN: 2450-775X
Article 2016
Authors / editors: Elżbieta Szymańska, Andrzej Rutkowski, Eugenia Panfiluk
Published in: European Journal of Service Management
The main purpose of this article is to create a theoretical model of the spa & wellness tourism innovation process. The research problem is innovation in spa & wellness tourism.
This article presents the results of an expert panel. The survey involved 12 experts, scientists and …
DOI: 10.18276/ejsm.2016.19-08 · ISSN: 2450-8535
Article 2016
Authors / editors: Aleksander Panasiuk, Eugenia Panfiluk, Elżbieta Szymańska
Published in: European Journal of Service Management
This article focuses on the concept of research on the innovation of health and wellness tourism market. The objective of this paper is to present methodological concept for research on innovation of health and wellness tourism entities in Poland. The theoretical section includes…
DOI: 10.18276/ejsm.2016.18-03 · ISSN: 2450-8535
Article 2015
Authors / editors: Anna Wieczorek-Szymańska
Published in: Studia i Prace WNEiZ US
W artykule zaprezentowano koncepcję organizacji fraktalnej jako nowoczesnej formy organizacji, która odpowiada wymaganiom gospodarki sieciowej. Przedstawiono różne ujęcia definicyjne fraktali, ich cechy charakterystyczne, a także potencjalne wady i zalety wdrażania struktury frak…
DOI: 10.18276/sip.2015.39/1-08 · ISSN: 2080-4881
Article 2014
Authors / editors: Eliza Szymańska
Published in: Colloquia Germanica Stetinensia
[Recenzja] Karolina Prykowska-Michalak: Kurtyna w górę! Relacje między teatrem polskim a teatrem niemieckim po 1990 roku. Łódź: Wydawnictwo Uniwersytetu Łódzkiego, 2012, S. 232.
ISSN: 0867-5791