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Ekonomiczne Problemy Usług

Previously: Zeszyty Naukowe Uniwersytetu Szczecińskiego. Ekonomiczne Problemy Usług

nr 122 2016
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Mobilne zakupy w Polsce i w Holandii


(Mobile commerce in Poland and in The Netherlands)
DOI: 10.18276/epu.2016.122-11
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ISSN:1896-382X
eISSN:2353-2866
Authors: Ewa Prałat
Politechnika Wrocławska

Aleksandra Łyczkowska
Politechnika Wrocławska
Keywords: e-commerce mobile device m-commerce
Issue / book publication date:2016
Page range:10 (123-132)
OAI-PMH:Metadata
CC BY-SA Open Access DOAJ
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Abstract

The purpose of this paper is to discuss issues concerning mobile commerce in Poland and in the Netherlands. Mobile devices use in the different stages of purchasing process are described. Basic information about m-commerce on Polish and Dutch markets are presented. The results of comparative research that was conducted in both countries are discussed. They concerned the ways of applying mobile devices to different activities connected with purchase, the most popular categories of products and the amounts of money spent.

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