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ISSN: 2450-7733    OAI    DOI: 10.18276/sip.2018.53/1-06
CC BY-SA   Open Access 

Issue archive / nr 53/1 2018
Interactive entertainment companies. Financial effectiveness tendencies

Authors: Michał Scheibe
University of Szczecin
Keywords: entertainment sector video games stock market
Data publikacji całości:2018
Page range:16 (77-92)
Klasyfikacja JEL: E22 F21 G11 G23 G24
Cited-by (Crossref) ?:

Abstract

The article analyse effectiveness of assets usage and financial flows in the context of profit generation by the publicly traded companies of the interactive entertainment sector and their capitalization growth. In the research the biggest American and European companies have been considered in light of their revenues and business model of programming together with publishing: Activision Blizzard, Electronic Arts, Ubisoft oraz Take-Two Interactive. There have been a few financial effectiveness ratios proposed in connection to fundamental analysis of stock market companies.
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